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Next year's schedule coming January 2011

2012 Sponsors and Partners

Not a day goes by that we don’t appreciate the people and businesses that help make the Dirt Series such a success.

The 2012 season sees Trek returning as title sponsor, and an impressive list of additional companies continuing in their longstanding sponsorship roles.

Those we choose to work with are at the top of their fields, and we're involved with them because they make products we truly admire. Please click on the links below to check out their sites. And then come see us, and them, at camp.

  • Trek: Many would say that we've hit the jackpot with Trek. Not only do they have the most impressive line up of bikes, but they care so much about developing the sport, it's incredible. You'll get to test the Lush, Remedy, Slash and Session at our camps, and quickly come to see why Trek bikes are truly "best in class".
  • Sugoi: Our program would not be what it is if not for the support we've gotten year after year from Sugoi. Back for their eleventh season, Sugoi continues to outfit our coaches in their performance apparel, and consistently creates the finest camp specific sublimated jerseys around.
  • Fox Racing Shox: This company puts huge smiles on every one of our coaches faces, and spreads the benefits of award winning suspension through our Trek demo fleet as well. Check out the 32, 36 and 40 mm front forks, as well as the rear shox that have set the industry standard since 1989.
  • Bell: Don and Shannan, our contacts at Bell, are potentially the best industry supporters our camps have ever had. Look for custom Sequence and Drop helmets on the coaches this summer, and try your own Bell through our demo program too.
  • Dakine: Dakine’s mountain bike line gets more impressive every year. We use their hydration packs on our rides, their wheeled luggage to get from camp to camp, and a host of their other products in between. You can find custom Dirt Series hydration packs in our online store as well.
  • Luna Bar: Luna Bar, the makers of the original women's energy bar, continues to fuel the Dirt Series in 2012. Not only do they make a delicious product, but they also commit significant resources to supporting our favorite sport, from the grassroots community right through to the international pros.
  • Race Face: Race Face’s effort in the development of women’s specific armor is nothing short of fantastic. In fact, their women’s Kyber knee garnered such rave reviews that they just made a version for the guys as well. Get ready to demo their 2012 product at the camps this summer.
  • Kicking Horse Coffee: We hooked up with BC's Kicking Horse Coffee when Elana, company founder and president, showed up at one of our camps. Since then thousands of mountain bikers have turned to her potions, and distribution has reached right into the States. Best of all, we’ll likely have it brewing for you when you get to camp.
  • Maxxis: We figured that if Maxxis tires were good enough for Olympic and World Champions in every mountain bike discipline, then they should be our choice, too. The Maxxis line up includes everything from the lightest XC model to the beefiest freeride and DH options. Yet another reason why the Dirt Series coaches smile so much as they ride.
  • Crankbrothers: We were first blown away by how beautiful the crankbrothers pedals looked, but after getting them under our feet, we were fully sold on their performance as well. Our demo program will include their 5050 flats, and a few selected Mallets and Candy clipless pedals too.
  • Five Ten: Great pedals require great shoes, and here Five Ten clearly takes the top spot. Coaches have been buying these shoes in the stores for years, and hundreds of participants were turned on to them in our first sponsorship year. 2012 details are still in the works, but hopefully we’ll have an update for you here soon.
  • Cresa: Cresa, a corporate real estate advisory firm, has made a multi-year commitment to our scholarship program. Thanks to their generosity, we're able to offer eighteen scholarship positions in our 2012 camps, nearly twice as many as before. Look for more information on our scholarship program up on this site shortly.
  • Sleeman Breweries: Their deliveries to our host shops inspire our evening sessions at all our Canadian camps, as well as get our bikes premium attention from every mechanic around. We're super happy to have Sleeman back for their ninth year running. Now we just need to convince them to distribute in the US too.
  • Planet Foods: Every one of the products that Planet Foods distributes is environmentally and ethically sound. To date, Canadian participants have been able to enjoy Pop Chips, Pasty Pie Cookies, Honey Stinger Waffles, and Ultima Replenisher at lunchtime. Look for more information for 2012 soon.
  • Kiju: If you're looking for juice that is certified organic, delicious, healthy, and without added sugar, Kiju is it. A Canadian brand that now distributes in the US as well, you’ll find their juices included in all camp lunches. Delicious.
  • Whistler Bike Park: Anyone who has stood still long enough to listen knows how much we love the fact that the best bike park in the world is right in our backyard. This will be our fifth year as one of their official instructional programs. Come visit.




 


The camp was everything it portrayed itself to be - plus more. I learned awesome skills, met amazing women, and feel so much more connected to, and aware of, the female riding community.

Adrienne Schofhauser
Freelance writer and two-time camp participant
Trek
Sugoi
Fox Racing Shox
Bell
Dakine
Luna Bar
Race Face
Kicking Horse Coffee
Maxxis
Crankbrothers
Five Ten
Cresa
Sleeman Breweries
Planet Foods
Kiju
Whistler Bike Park